We can best describe our brand with three words:




We care about the individual.

Our focus is on each visitor. Individually.

We have had more than a 1,000 happy guests in our boutique hotel.

Most of them are returning and this makes us truly blissful. We want to provide that unique boutique encounter that people crave and want to experience again and again. Much like that wholesome feeling when you come home and put on your favourite slippers. By the way, our slippers are eco-friendly.

Our History

16 July, 2018
16 July, 2018

Boutique Hotel R34

Our Vision and months of hard work have finally paid off and the doors of R34 were opened.

24 February, 2020
24 February, 2020

Boutique Boyana Studios

We are always looking to expand our brand and this building was the perfect addition to our Boutique Portfolio. The concepts is simple: exclusive, high-end, clean design and to top it off the studios are in the best area in Sofia. 

28 October 2020
28 October 2020

Boutique Guest House

The Guest House has the perfect location and the building is absolutely brand new. Another realized dream and a an important step for R34.

21 December, 2020
21 December, 2020

Boutique Bar

We present you R34 Play. Less then a month left.


We would love to hear you out! Send us a message via the form below:


The Boutique Experience

Exclusively Unique